I work with Founders to visually articulate their ideas. I call this Creative Partnership. This work is fluid and dynamic. Outputs are rarely final, instead forming an iterative flow with definitive milestones: an initial pitch, a capital raise, a first customer.
These deliverables are by nature sensitive, difficult to share, and sometimes only legible in a specific context. This case study is an experiment to communicate process and approach, with light organizational reference to a b2b SaaS style pitch.
I work with Founders to visually articulate their ideas. I call this Creative Partnership. This work is fluid and dynamic. Outputs are rarely final, instead forming an iterative flow with definitive milestones: an initial pitch, a capital raise, a first customer.
These deliverables are by nature sensitive, difficult to share, and sometimes only legible in a specific context. This case study is an experiment to communicate process and approach, with light organizational reference to a b2b SaaS style pitch.
I work with Founders to visually articulate their ideas. I call this Creative Partnership. This work is fluid and dynamic. Outputs are rarely final, instead forming an iterative flow with definitive milestones: an initial pitch, a capital raise, a first customer.
These deliverables are by nature sensitive, difficult to share, and sometimes only legible in a specific context. This case study is an experiment to communicate process and approach, with light organizational reference to a b2b SaaS style pitch.
Feature Blindness
Founders who live inside the product often struggle to explain it to anyone outside.
GPT Paralysis
Ideas developed solely with GPT often lead founders in circles, delivering soundbites at the expense of clarity
Problem
Pitches are boring*
*without clarity and refinement
Problem
Pitches are boring*
*without clarity and refinement
Feature Blindness
Founders who live inside the product often struggle to explain it to anyone outside.
GPT Paralysis
Ideas developed solely with GPT often lead founders in circles, delivering soundbites at the expense of clarity
Problem
Pitches are boring*
*without clarity and refinement
Solution
⤷
Engage Creative Partner
Make new ideas fundable and executable
Solution
⤷
Engage Creative Partner
Make new ideas fundable and executable
Solution
⤷
Engage Creative Partner
Make new ideas fundable and executable
Experience
Experience
Experience
Service
Service
Service
Projects
VC Brand Studio
DVx Ventures
A venture studio with multiple portfolio companies across fintech and AI. A multi-year engagement covering pitch strategy, deck design, and brand development for companies at every stage of the build.
Hospitality Intelligence
Zumi AI
AI-powered insights platform and DVx portco. Worked directly with the co-founders across multiple years as product evolved, building investor and customer materials, shaping narrative as Zumi found market fit, raised funds, and got to market.
AI / Fashion
Setset
AI image generation studio and SaaS product built for e-commerce and fashion brands. Shaped the pitch for both fundraising and customer acquisition; helping a technically sophisticated product find a voice that worked in both rooms.
Fintech
Vistashares
A DVx-backed ETF trading platform. Created launch materials that made a complex financial product legible to everyday consumers.
Projects
VC Brand Studio
DVx Ventures
A venture studio with multiple portfolio companies across fintech and AI. A multi-year engagement covering pitch strategy, deck design, and brand development for companies at every stage of the build.
Hospitality Intelligence
Zumi AI
AI-powered insights platform and DVx portco. Worked directly with the co-founders across multiple years as product evolved, building investor and customer materials, shaping narrative as Zumi found market fit, raised funds, and got to market.
AI / Fashion
Setset
AI image generation studio and SaaS product built for e-commerce and fashion brands. Shaped the pitch for both fundraising and customer acquisition; helping a technically sophisticated product find a voice that worked in both rooms.
Fintech
Vistashares
A DVx-backed ETF trading platform. Created launch materials that made a complex financial product legible to everyday consumers.
Projects
VC Brand Studio
DVx Ventures
A venture studio with multiple portfolio companies across fintech and AI. A multi-year engagement covering pitch strategy, deck design, and brand development for companies at every stage of the build.
Hospitality Intelligence
Zumi AI
AI-powered insights platform and DVx portco. Worked directly with the co-founders across multiple years as product evolved, building investor and customer materials, shaping narrative as Zumi found market fit, raised funds, and got to market.
AI / Fashion
Setset
AI image generation studio and SaaS product built for e-commerce and fashion brands. Shaped the pitch for both fundraising and customer acquisition; helping a technically sophisticated product find a voice that worked in both rooms.
Fintech
Vistashares
A DVx-backed ETF trading platform. Created launch materials that made a complex financial product legible to everyday consumers.
Testimonials
Exceptional to work with, Ben immediately understands the brand and consistently translates our ideas into something clear, compelling, and tangible. He requires very little direction yet always delivers thoughtful, high-quality work that elevates the vision. His ability to bring Zumi to life visually has been a real asset in helping us communicate with clients and investors.
Daniel Price, Co-Founder Zumi
Exceptional to work with, Ben immediately understands the brand and consistently translates our ideas into something clear, compelling, and tangible. He requires very little direction yet always delivers thoughtful, high-quality work that elevates the vision. His ability to bring Zumi to life visually has been a real asset in helping us communicate with clients and investors.
Nils Westerlund, Founder, SetSet
Testimonials
Exceptional to work with, Ben immediately understands the brand and consistently translates our ideas into something clear, compelling, and tangible. He requires very little direction yet always delivers thoughtful, high-quality work that elevates the vision. His ability to bring Zumi to life visually has been a real asset in helping us communicate with clients and investors.
Daniel Price, Co-Founder Zumi
Exceptional to work with, Ben immediately understands the brand and consistently translates our ideas into something clear, compelling, and tangible. He requires very little direction yet always delivers thoughtful, high-quality work that elevates the vision. His ability to bring Zumi to life visually has been a real asset in helping us communicate with clients and investors.
Nils Westerlund, Founder, SetSet
Testimonials
Exceptional to work with, Ben immediately understands the brand and consistently translates our ideas into something clear, compelling, and tangible. He requires very little direction yet always delivers thoughtful, high-quality work that elevates the vision. His ability to bring Zumi to life visually has been a real asset in helping us communicate with clients and investors.
Daniel Price, Co-Founder Zumi
Exceptional to work with, Ben immediately understands the brand and consistently translates our ideas into something clear, compelling, and tangible. He requires very little direction yet always delivers thoughtful, high-quality work that elevates the vision. His ability to bring Zumi to life visually has been a real asset in helping us communicate with clients and investors.
Nils Westerlund, Founder, SetSet
